Establishing your organisation as an exceptional employer - attracting and retaining top industry talent
Understand the needs and motivations of the audiences you are wanting to recruit (and importantly retain)
Having a distinctive employee value proposition establishes you as the first-choice for the talent you want to attract
Address skills gaps fast. Or even better...before they happen
Connect your brand proposition with the employer value proposition, making both more powerful
Kick off workshop
A workshop where we familiarise ourselves your brand. We'll review your market and key competitors - exploring potential challenges.
People analytics & Talent mapping
Analysis of employee trends to identify skill gaps and enable micro-targeting of audiences, greatly reducing cost per hire. Gold package only.
Desk research and social listening to familiarise ourselves with your brand, your audience, your key competitors and the broader contexts of the market.
Internal fact finding
121 interviews with your key internal stakeholders. These provide us with the clarity needed to bottle your employer brand proposition.
Prospective Employee focus groups
Digital focus groups to understand what your prospective employee audience think and feel about your brand. Silver and gold packages only.
Employer brand proposition development
We will collate and analyse the insights to identify actionable insights that will inform the employer brand proposition.
Debrief & workshop
Time to present your employer brand proposition. We'll also make recommendations to move the employer brand forward including creative suggestions, and any next steps.