About Ponderosa

Founded in 2009, Ponderosa is a marketing agency that prides itself on delivering results for our clients.

Ponderosa team on Ilkley Moor for Christmas party

Our core values

Everything we do is about making sure our clients get the return on investment that they need and expect. We insist on a rigorous agreement of KPIs before we set out on a journey with a client and will do everything in our power to ensure we meet them.

Midge and Steve presenting cheque to Simon on the Streets team
Ponderosa team at Sports Day
Ponderosa and KCOM winning at Prolific North Awards
Ponderosa team on street at a Quorn video shoot
Adeline and Midge dressed the same in office
Ponderosa team in human pyramid at away day

An agency built on good ideas

Our ethos, summed up in our strapline “Better Works”, is founded on a strong strategic base and we work hard to find better insight that in turn generates better ideas and ultimately gives better results.

Our Story

2009

Origins

Ponderosa Agency was officially launched by Richard (Midge) Midgley. 

2011

Merger

Ponderosa expanded its reach with a merger between agencies Prego*, Sixteen Hands and Grapple (previously Digital Welly). 

2012

Big Clients

Two notable shoots for 2012. Shooting with the Irish rugby team at the Aviva Stadium to launch the first–ever black shirt for Ireland Rugby and a TV ad for PCH Prizes with the legendary Keith Chegwin. 

2012

Long-term collaborations

A first–time collaboration between Ponderosa and ABI, crafting their holiday home brochure. And brewing up a successful UK brand launch for Crabbie’s Ginger beer.  

2013

Charity Outreach

An impactful pro-bono project. Ponderosa created the Blue Vinyl awareness campaign for Simon on the Streets  

2017

Racing ahead

Ponderosa delivered Crabbie’s three-year sponsorship for the Grand National. 

2017

Client expansion

An exciting client expansion adding Russell Hobbs and George Foreman. 

2018

What a score!

Ponderosa launched the Hisense FIFA World Cup Sponsorship. 

2019

Happy Birthday to us!

Ponderosa celebrated its 10th birthday. 

2019

Hi to Hisense!

Hi! Hisense. Ponderosa launched Hisense’s first-ever UK TV Ad campaign. The Hi campaign.

2020

More acquisitions

Ponderosa acquired Leeds-based eCommerce specialist Marvellous, Spark Market Research in Dublin and became part of Audience Collective.

2021

New websites

Targeting the higher education market, Ponderosa developed the brand and build of a new website for the newly launched Audience Collective agency Unicom.

2022

Creative thinking

Ponderosa kicked off “Hello Good Stuff” for KCOM, celebrated a win for the Quorn Social Account and the team got their ingenuity flowing at the Ponderosa Creative Away Day with Mind UK. 

 

2023

9-day fortnight

After a nine-month trial Ponderosa officially launched the 9-day fortnight 

2023

Award winners!

Prolific North winners – best brand-building campaign for KCOM “Hello Good Stuff”!

2023

Taking flight

Ponderosa taking off with a win of Leeds Bradford Airport at pitch. 

Hawkshead Brewery Creative Outdoor Poster

A diverse range of clients

Ponderosa has been around since 2009, and in that time we’ve worked with clients from a wide range of sectors and industries, from big-name consumer brands to smaller niche businesses with a unique offering. No matter your specialism, we can make Better Works for you.

Specialists united

Search ‘marketing agency Leeds’ and Ponderosa’s sure to pop up. But a northern creative agency isn’t all we are. We’re part of Audience Collective – a network of specialist agencies that do everything from market research to online media buying.

Specialist expertise

So as well as getting a social media agency, video marketing agency, website strategy agency, creative agency, and a full-service creative agency all under a Leeds roof, you also have access to even more expertise when you work with us.

Expert driven

Just as we work with our network agencies, we also like to work closely with clients. We find it’s that connection that makes for better work. Teaming up with the right experts, driven by insight, we’ll get better results for your brand.