Cisilion needed a website that supported ​seamless lead generation, hyper-engaging user journeys and scalable content marketing. That’s what we delivered.​
Better Insights
After a thorough discovery session with all key stakeholders, we identified Cisilion’s extensive, rich content library was under-leveraged, due to the manual nature of site updates.
We recognised a clear need for a robust, integrated platform that reflected the new brand direction and enabled smarter automation, deeper audience engagement and more effective lead conversion.​
Better Ideas
Our custom HubSpot contact and event form integration enabled lead collection and conversion, and a custom-developed analytics dashboard on form submissions, monitored and enhance performance.
Mapping key user journeys prioritising user experience in our design, we made core content effortless to navigate and added gated content to a resource hub, to facilitate lead collection and conversion.
Better Results
This digital transformation project has become a genuine driver of Cisilion’s new business and client growth strategy. The redesigned website now works harder as a strategic asset: form submissions are up 35%, resource downloads have grown by 52%, and event page views have climbed 29% — clear evidence of a site built around how visitors actually browse and convert.
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