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Salisbury Cathedral

Salisbury Cathedral Website
In Numbers
2 million
yearly page views
25,048
unique purchases
£408,254
ticket revenue

Salisbury Cathedral is one of England’s ‘must-see’ attractions, with over 800 years of history, including a display of the original Magna Carta. The Cathedral is a medieval masterpiece with Britain’s tallest spire as well as a variety of events throughout the year.

Salisbury Cathedral approached the Ponderosa team to give their website a refresh, as their current site was very out of date. 

Better Insights

The ultimate aim of the website was to increase ticket sales to those visiting the Cathedral, by highlighting the amazing things to be seen. This was a key user experience on the site.

It was also important to highlight how Salisbury Cathedral was key to the community and how people can donate to the Cathedral upkeep.

Better Ideas

In our website design and website development, we created a fresh new website, putting the booking process at the front and centre of the website flow.

We created a easy to view ‘What’s on’ to highlight key events, a secure ticketing system for bookings and ‘Quick Links’ on every page to drive users to book visits.

Better Results

2,153,0006
yearly page views
74.56%
new visitors
25,048
unique purchases
£408,254
ticket revenue
32%
decrease in bounce rate
3.22%
increase in session duration

Want to talk to us about a similar project?

Our super-friendly team will be happy to chat through our experience with website services and give expert advice.

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